“We’ve figured out how to provide accurate data,” says Steve Waters, Senior Director Commercial Sales at Zoom Information, Inc. (ZoomInfo). Recorded at SkySwitch Vectors 2019, Waters discusses in this podcast how ZoomInfo exceeds other list rental and data services. According to Waters, every list vendor scrapes data from the Internet, but the results are lists that can be of inconsistent quality. Comparing his product to refined fuel verses crude oil, Waters noes that his firm rigorously refines and prods the raw data to deliver an accurate set of data while many other providers offer an unrefined, more basic service. Waters outlines how his company not only delivers names but valuable intelligence, identifying companies and potential customers that are in play. Visit https://www.zoominfo.com/
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