RESTCONN SPECIAL FEATURE: Carriers need to move into the next level of communications to provide users the service they are requesting and to participate in the Over-The-Top (OTT) revenue model before it is too late.

Amit Bhayani, Co-Founder of Telestax, provides insight on the current state of communications and what carriers need to do in the near future to Don Witt of The Channel Daily News, a TR publication. The channels and the revenue models are changing and carriers need to adapt to those changes quickly. It is hard for carriers to realize just how much the OTT applications are leaching from their carrier operation and by how much the OTT applications are reducing the carrier’s Average Revenue Per User. This may be part of the reason carriers are not moving more quickly. Except for the large carrier, many carriers may also not know how to move forward because they may be missing one or more of the following: The bandwidth in personnel The technical knowledge internally The money The time With the announcement of RestcommONE and the RestcommONE Market Place, carriers are now enabled with an ECO system to move to the next level of communications themselves, push the capability to their enterprise customers, or purchase a solution from the RestcommONE Market Place. RestcommONE is a communications programming enabling technology with an easy to use drag and drop style that allows programmers and non-programmers alike to program in minutes or hours what previously took weeks, months and longer. One of the nice aspects of the technology is that you can mix and match solutions.  One can use SMS with a smart phone and video can also be used, when needed, to provide identity verification. When texting a patient, video can be enabled to provide a visual for the doctor to get a better understanding of the problem. While these are just a couple of examples, the key is that now the operation manager or the marketing manager has the potential to develop and implement communications making the customers experience better. Over the Top applications can also be developed for vertical markets and placed in the RestcommONE Market Place for additional revenue from other carriers. Amit provides some very good insight. It is well worth your listening in on the podcast. For more information, go to: https://telestax.com/ or http://www.restcomm.com/