UCaaS as Easy as Facebook

by Gary Audin Use your phone system/service as a competitive weapon, not just dial tone with features. You need to apply analytics to your communications use so it can be optimized for the internal and the external callers. The phone system or service needs to have basic CRM capabilities. It needs to be a customer management system not just a phone system. Unified Communications as a Service (UCaaS) is very attractive. It can cost less than an on-premises system. The operations and IT staff are in the cloud, not your staff. But making UCaaS user friendly, intuitive to use, and as easy to work with as Facebook takes real design and implementation. If you are a VAR or reseller, there is profit to be made by partnering with the right UCaaS cloud. Matt Bramson, Chief Strategy Officer at RingByName www.ringbyname.com  and Gary Audin discuss the UCaaS market in this EDUcast. The discussion covers the challenges to offering UCaaS and gaining user acceptance. Matt explains the UCaaS service should be as intuitive and easy to use as Facebook. He points out why many organizations are intimidated by big CRM applications and their cost. But basic CRM embedded in the phone service can significantly improve internal workflow as well as provide a user friendly interface for the external callers. What you will learn: UCaaS in Today’s Business Users and the Challenges (easy as Facebook) Delivering UCaaS (internal and external) Adopting Business Intelligence with UCaaS Improving Your Business Image and Workflow Features Make the Difference The RingByName www.ringbyname.com team is proving that a growing telephone company can take on the big guys and win. They have created a different kind of phone service. Built on the cloud, it combines telephony with smart software and delivers a practical and simple solution. The philosophy behind their service is enabling the client to build better relationships with your clients. This is done by providing you with real time data on all your telephony activities, missed calls, client notes, caller intelligence, conferencing, faxing, and a myriad of other features from any device anywhere there’s internet access.