Ashley Marcotte, Senior Manager of Project & Enablement at Numeracle, spoke with Doug Green, Publisher of Technology Reseller News, during the HIMSS conference about the growing need for trusted voice communications and the role of verified calling technologies in enterprise environments.
Marcotte explained that organizations across industries—particularly healthcare—are facing increasing challenges with call authentication and spam filtering. As consumers become more cautious about answering unknown numbers, legitimate business calls are often ignored or blocked entirely. “Organizations need to ensure that when they call a customer or patient, the recipient can clearly see who is calling and trust that the call is legitimate,” she said.
Numeracle helps enterprises address this challenge by providing visibility and verification tools that allow businesses to register and authenticate their phone numbers across the telecommunications ecosystem. These capabilities help organizations protect their brand identity, reduce call blocking, and improve answer rates for critical communications such as appointment reminders, patient outreach, and customer service interactions.
Marcotte also noted that many enterprises attending HIMSS are recognizing that trusted voice communications are now a strategic requirement rather than a technical afterthought. With increasing regulatory scrutiny and growing consumer awareness around fraud and spoofed calls, organizations must ensure that their outbound communications are both secure and transparent.
As digital transformation continues across healthcare and other sectors, solutions that restore trust and accountability in voice communications are becoming an essential part of modern customer and patient engagement strategies.
Learn more about Numeracle: https://www.numeracle.com/
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